TofuSurveys
Product Research 10 questions · 4-5 minutes · intermediate

SaaS Free Trial Experience Survey Questions

Understand user experience during software free trials. Identify conversion barriers, evaluate product-market fit, and improve trial-to-paid conversion rates.

Questions

1

How did you hear about our product?

  • Google search
  • Social media
  • Review site (G2, Capterra)
  • Friend/colleague
  • Blog/content
  • Advertisement
  • Other
Multiple Choice · Required
2

How would you rate your trial experience so far?

Rating (1-5) · Required
3

How easy was it to get started?

Rating (1-5) · Required
4

How much of the product have you explored?

  • Tried most features
  • Tried some features
  • Only basic features
  • Haven't used much yet
Multiple Choice · Required
5

This product solves a problem I have.

Scale · Required
6

How likely are you to subscribe after the trial?

  • Very likely
  • Somewhat likely
  • Undecided
  • Unlikely
  • Very unlikely
Multiple Choice · Required
7

What might prevent you from subscribing?

  • Nothing - plan to subscribe
  • Price
  • Missing features
  • Complexity
  • Need team buy-in
  • Already using competitor
  • Not the right fit
Checkboxes · Required
8

How does our product compare to alternatives you've tried?

Rating (1-5)
9

How likely are you to recommend our product?

NPS (0-10) · Required
10

What would make you more likely to become a paying customer?

Long Text

Template Info

Questions
10
Est. Time
4-5 minutes
Difficulty
intermediate
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Tags

saasfree trialconversionproduct-led growth

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